Recent social media posts
02/06/2026
For Neale. For families. For the fight against MND. ๐
$1 from every large fries purchased at our Flinders Street and Elizabeth Street stores will be donated to Big Freeze 12.
Together, we can help keep the fight moving forward.
30/05/2026
Weโre choosing to fight MND. ๐
In honour of Neale Daniher and his extraordinary legacy, LOTF will be donating $๐ญ ๐ณ๐ฟ๐ผ๐บ ๐ฒ๐๐ฒ๐ฟ๐ ๐น๐ฎ๐ฟ๐ด๐ฒ ๐ณ๐ฟ๐ถ๐ฒ๐ ๐๐ฎ๐น๐ฒ from every large fries sale at our Flinders Street and Elizabeth Street stores to ๐๐ถ๐ด ๐๐ฟ๐ฒ๐ฒ๐๐ฒ.
Every large fries sold will help raise funds for the fight against Motor Neurone Disease and support the hope of one day finding a cure.
So, if youโre heading through the city, on your way to the footy, or simply craving fries that can do something biggerโฆ
Grab a large fries.
Support Big Freeze.
Help fight MND.
Available at Flinders Street & Elizabeth Street stores.
29/05/2026
Today, we join the AFL community and the wider Australian public in paying tribute to Neale Daniher.
A legend of the game.
A leader beyond the field.
A man who took the fight to MND with courage, humour and extraordinary purpose.
Through FightMND and the Big Freeze, Neale helped turn awareness into action and built a movement that continues to support people living with Motor Neurone Disease while funding the search for a cure.
For every footy fan who has made their way through Melbourne, stopped for a bite, and headed to the game, Nealeโs legacy is impossible to miss.
From all of us at Lord of the Fries, we honour his life, his fight and his remarkable contribution.
Rest in peace, Neale.
24/05/2026
Some pairings just make sense.
Footy and weekends.
Blankets and winter.
Churros and chocolate.
As the temperature drops, it's officially comfort-food season. Golden cinnamon-sugar churros, rich chocolate dipping sauce and a scoop of ice cream if you're feeling a little extra.
4 Churros $8, add a chocolate dipping sauce for $2 or an ice cream scoop for $4.
Available now at our Flinders Street & Elizabeth Street stores.
22/05/2026
Our new Lord of the Mac packs are hitting the shelves at Coles.
Two flavours. Bold new look. All the plant-based goodness.
Smoky Bacon and Classic Cheddar are coming your way, ready to land in your trolley.
Keep an eye out at Coles.
15/05/2026
Wrapped.
Hot.
Ready to go.
Breakfast is now being served daily at our Flinders Street & Elizabeth Street stores from 7am.
Because Melbourne mornings move fast.
Your breakfast should too.
14/05/2026
Meet Raj.
Part manager.
Part machine.
Part Melbourne CBD landmark.
If youโve spent enough time around Lord of the Fries Flinders Street or Elizabeth Streetโฆ chances are youโve already seen him in action.
Always moving.
Always smiling.
Always making sure customers leave happy.
Raj has been part of the LOTF journey for years and has become one of the familiar faces that keeps the stores buzzing.
So next time you see him flying around the shopโฆ say hi ๐
09/05/2026
Eyes on the fries ๐
Melbourneโs getting colderโฆ
which sounds like the perfect excuse for a hot serve of fries.
Actually, scratch that.
You never needed an excuse.
Flinders Street & Elizabeth Street stores.
Ready when you are.
01/05/2026
Before fries could take over the worldโฆ
they needed a problem solved, not just a story told.
His name was
F. Gilbert โGibโ Lamb.
Founder of Lamb Weston.
Visionary. Inventor. The man with the plan.
He didnโt just improve fries
he changed the way they were designed.
A high-pressure system, built for speed,
launching potatoes with accuracy and need.
Straight through a grid of blades,
where force meets formโฆ and consistency is made.
A tennis racket came to mindโฆ
its strings now blades, all perfectly aligned,
potatoes in at speed and pressure
cut with precision, every measure.
What came out the other side?
Uniform fries.
Consistent size.
No compromise.
It wasnโt just an invention - it redefined the line.
It was the moment fries left the kitchen behindโฆ
and became a global obsession, engineered by design.
25/04/2026
Big game at the G this Saturday.
Magpies. Bombers.
A rivalry that means more on ANZAC Day.
If youโre heading in, weโll be here serving the ๐๐ฒ๐๐ ๐๐ฟ๐ถ๐ฒ๐ ๐ฌ๐ผ๐โ๐น๐น ๐๐๐ฒ๐ฟ ๐ง๐ฟ๐ยฎ
Flinders Street & Elizabeth Street stores only.
24/04/2026
Today, we pause to remember and honour the courage, sacrifice and service of all who have served.
Lest we forget.
20/04/2026
In a cost of living crunchโฆ this oneโs on us.
Weโre giving away FREE Lord of the Fries Mac & Cheese packs
๐๐ผChicken
๐๐ผ Flaminโ Hot
Your call.
Swing by our Flinders St or Elizabeth St stores and grab yours while they last.
Limited to one pack per customer. When theyโre goneโฆ theyโre gone.
18/04/2026
๐๐ป๐๐ฟ๐ผ๐ฑ๐๐ฐ๐ถ๐ป๐ด ๐ผ๐๐ฟ ๐๐ผ๐น๐น๐ฎ๐ฟ ๐๐ฎ๐๐๐น๐ฒ๐ฟ๐
While everything else is going upโฆweโre going down.
Grab a cup of fries for $2
Flinders Street & Elizabeth Street only
16/04/2026
We donโt take sides.
That would be unfair.
We're just here serving great fries.
Enjoy the gameโฆand may the best team win.
(you know who we mean ๐ค๐ค)
Flinders Street & Elizabeth Street only
10/04/2026
He had a plan.
She saw the ๐๐ข๐ง๐ ๐ฏ๐ฟ๐ฒ๐ฎ๐ธ๐ณ๐ฎ๐๐ ๐บ๐๐ณ๐ณ๐ถ๐ป๐.
He never stood a chance.
From ๐ณ๐ฎ๐บ
๐๐น๐ถ๐ป๐ฑ๐ฒ๐ฟ๐ ๐ฆ๐๐ฟ๐ฒ๐ฒ๐ & ๐๐น๐ถ๐๐ฎ๐ฏ๐ฒ๐๐ต ๐ฆ๐๐ฟ๐ฒ๐ฒ๐ ๐ผ๐ป๐น๐
09/04/2026
Earning your fries just got easier.
Pick up a Royalty Card in store and start collecting stamps with every visit.
Because your 6th small fries? That oneโs on us.
๐ Stamp by stampโฆ it gets better.
Start your card today.
Available at Flinders Street & Elizabeth Street.
06/04/2026
๐ ๐ฒ๐น๐ฏ๐ผ๐๐ฟ๐ป๐ฒ, ๐๐ฒ๐ ๐๐ผ๐๐ฟ ๐ฎ๐น๐ฎ๐ฟ๐บ.
Breakfast is landing at Lord of the Fries this Tuesday, 7 April.
Weโre talking:
๐ Breakfast muffins
๐ฅ Golden hash browns
๐ง Fresh OJ
๐ฅ All in a $12 meal deal
Scroll ๐ and start planning your order.
Available only at Flinders Street & Elizabeth Street stores.
03/04/2026
Turns outโฆ not everyone was excited about potatoes.
In fact, most people thought they were poisonous.
Wouldnโt eat them.
Wouldnโt touch them.
Wouldnโt even look at them twice.
So Antoine did somethingโฆ unusual.
He put guards around his potato fields.
Not to keep people out but to make them wonder what was worth protecting.
Because nothing sparks interest like something youโre not allowed to have.
๐๐ฝ๐ถ๐๐ผ๐ฑ๐ฒ ๐ฎ ๐ผ๐ณ ๐ง๐ต๐ฒ ๐๐ฟ๐ ๐๐ถ๐น๐ฒ๐.
27/03/2026
WAKE UP, MELBOURNE
Breakfast is officially landing at Flinders & Elizabeth from 7 April โ๏ธ
No alarms neededโฆ just good taste.
26/03/2026
๐จ OFFICIAL NOTICE ๐จ
Youโve been caughtโฆ craving fries.
Penalty? $5 OFF with LORD BUCKS.
๐ Keep an eye out at the G, our LOTF team are on patrol handing these out.
No appeals. No excuses.
Just head to our Flinders & Elizabeth stores and claim your sentence.
20/03/2026
New dessert drop ๐โจ
Banana Fritters are landing at LOTF from 23 March at our Flinders Street and Elizabeth Street stores.
2 pieces per serve for $8
Choose maple syrup, chocolate sauce or strawberry sauce
Add vanilla ice cream for $2
Golden, crunchy, sweet and dangerously easy to demolish.
18/03/2026
Before there was Lord of the Friesโฆ
there was Antoine-Augustin Parmentier.
The French pharmacist who convinced a country to eat potatoes
and accidentally created ๐ณ๐ฟ๐ถ๐ฒ๐.
Legend says people still leave potatoes on his grave in Paris.
Respect the original.
And lucky for youโฆ it only got better from there.
The ๐๐ฒ๐๐ ๐๐ฟ๐ถ๐ฒ๐ ๐ฌ๐ผ๐โ๐น๐น ๐๐๐ฒ๐ฟ ๐ง๐ฟ๐ยฎ
Flinders Street & Elizabeth Street, Melbourne
Episode 1 of The Fry Files. Weโre just getting started.
13/03/2026
FRYDAY Night Footy is Back ๐ To celebrate our Lord Of Lord of the Fries team were at the G handing out LORD BUCKS $5 Off Vouchers. And whilst one of these two didn't taste the sweet spoils of victory, everyone's a WINNER when they visit our Flinders & Elizabeth Stores to receive FIVE BUCKS off their food order!
06/03/2026
๐ Race weekend calls for serious fuel.
The Lord's golden fries.
Pit-stop approved. Blink and theyโre gone.
Swing past our Flinders Street or Elizabeth Street stores before lights out.
06/03/2026
The fastest thing in Melbourne this weekend isnโt a race car.
Itโs our fries!
Swing past Flinders Street or Elizabeth Street and grab the Best Fries Youโll Ever Tryยฎ
27/08/2023
Available at Coles Supermarkets in a range of cheesy wonderful flavours! Which one are you getting first?
26/08/2023
Our latest LOTF creation is flying off the shelves! Savoury vegan lamb, and aromatic spices, mixed with fresh salad and a very special sauce all wrapped together for the perfect vegan alternative for a beloved Aussie classic!
Find your nearest location at lordofthefries.com.au
25/08/2023
got their hands on the legendary BIGGIE on a recent visit, and was even kind enough to create a reel about it! Don't forget to tag us into your pictures and videos, we watch every single one! โค๏ธ
Find menu's stores and more at lordofthefries.com.au
24/08/2023
Classic or Spicy? If you can't choose between our delicious chick'n burgers just get both. It's easier than trying to decide.
Available across our LOTF sites for a limited time!
23/08/2023
What's your perfect LOTF combo?
22/08/2023
Our new Vegan Curry Rolls are perfect as both a quick snack or extra side to your next LOTF meal, packed full of incredible ingredients to deliver a taste from the East in both vegan lobster or vegan meat options!
Find out more at lordofthefries.com.au
21/08/2023
Go B I G or go home.....
with the epic shot ๐ธ
16/08/2023
Best of luck to the Women's National Team who have already made history this World Cup! โค๏ธ
15/07/2023
100% vegan
100% delicious
100% LOTF
Address
196 Toorak Road
South Yarra, VIC
3141
To reach this fast food restaurant at Toorak Road in South Yarra, you can take a train to the South Yarra station and then walk towards Toorak Road. Alternatively, there are several bus stops near Toorak Road that you can use to get off and walk to the restaurant. If you prefer driving, there are on-street parking spaces available along Toorak Road and nearby streets. Additionally, there are several paid parking lots located in close proximity to the restaurant.
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What people say
Fast food restaurants are known for their convenience and quick service, but Lord of the Fries takes it to the next level with their ethical and delicious plant-based options. Located on Toorak Road in Melbourne, this Australian-owned fast food restaurant is open for breakfast, lunch, dinner, and snacks.
One of the standout items on their menu is The Vegan Chick'n Sandwich. For just $6, this big burger offers a scrumptious and ethical alternative to traditional chicken sandwiches. Lord of the Fries also recently introduced their Surf 'N Turf burger, featuring plant-based patties that beat beef and topped with Biggie sauce, lettuce, cheese, pickles, and onions.
But it's not just about burgers at Lord of the Fries. Their ultimate Mac & Cheese selection is a cheesy masterpiece that will make your taste buds sing. And with a focus on ethical practices and plant-based ingredients, you can indulge in these delicious treats without any guilt.
Overall, Lord of the Fries offers a unique fast food experience that caters to both taste buds and ethics. So if you're looking for a quick bite that won't compromise your values or taste buds, head over to Lord of the Fries on Toorak Road in Melbourne.
